Hêng-siau

Advertising boards behind a rugby union match, showing logo of the companies Nike， Peugeot， and Pétrole Hahn

雄肖 (Hêng-siau) (應 (eng)。marketing) 普通 (phó͘-thong)是 (sī)講 (kóng)生理人 (seng-lí-lâng)佮 (kap)消費者 (siau-hùi-chiá)建立 (kiàn-li̍p)關係 (koan-hē)的 (ê)過程 (kòe-têng)。雄肖嘛 (mā)兼 (kiam)對 (tùi)遮 (chia)代誌 (tāi-chì)的研究 (gián-kiù)佮管理 (koán-lí)，這 (chit)部分 (pō͘-hūn)通 (thang)號 (hō)做 (chò)行銷學 (hêng-siau-ha̍k)。

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